Oglivy on Advertising
“Simply one of the best books on advertising ever written. If you’re in business…you need to read this book.”Steve Gibson, Steve Gibson Consulting Brutally frank and witheringly opinionated, David Oglivy became “the most sought-after wizard in the advertising business”(Time magazine). In this classic guide to the world of advertising, the most successful adman of all times tells you how to make advertising work.
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